CC Sound Factory

Releases

Shiok Waves

Crazy Nasty

So Shiok

Biography

CC SOUND FACTORY is essentially CC and her many many machines!
Most people think CC tells her machines what to do but really… it’s the other way around…

Causing a stir in the contemporary electronica scene, Singapore-born CC actually started as a vocalist with a couple of New York indie rock bands that performed in the vibrant downtown Manhattan arts scene. Quite by chance she landed herself a deejay gig and found herself deejaying for the next year or so at exclusive parties and afterhours, a couple of New York clubs and numerous fashion and art gallery events. With a command of dance dynamics, coupled with her vivacious personality, CC has been known to create intense dance atmospheres that keep the crowds RAVING on for hours!

When her last band disbanded right after their last gig, however, CC decided that she wasn’t about to wait around for the right people. She was going to find the right MACHINES! And that’s what happened... She got behind console and computer, picked up some rather impressive production chops and churned out her first track, “So Shiok”, which has been described as being “STRIKING in its complexity” as well as “bizarre and unique” (Broadjam Review). Released as a single in the US/UK underground dance scene in the summer of 2007, it garnered favorable reviews and piqued the interest of more than a few. ("A hybrid cross genre...turning a lot of ears..."- Michael Bordash, Internet DJ; “CC Sound Factory looks set for big things and this release is a great sleazy dancefloor release.” -Track It Down).

Alternating between performer-producer, CC has been described as a cross between experimental Icelandic singer Bjork and trendsetting electronica genius Moby ("Her sound is a complete mix between Bjork and Moby!" states Bobby Borg, author of 'The Musician's Handbook'). Her sound “references …more so than anyone, the smart dance sounds of Sneaker Pimps” (WhisperinandHollerin).

With the release of “Shiok Waves” (2008), veteran UK reviewer, Toxic Pete, states that “CC is not yer run-of-the-mill electro DJ/producer”. At times heady and at times exuberantly head-nodding, CC's propelling percussive rhythms drive you through a myriad of sonic textures.  Her work “combines all the usual pulsating, trance-inducing electro beats and soaring, intoxicating electronica but infused therein there's often a gritty indie attitude - experimentation within experimentation - layers within layers forming Bjork-like soundscapes that retain dance-ability and pop sensibility but tease the senses with originality and aural juxtaposition. CC has a way with voices and vocals and instrumental dynamics that sets her apart from many of her electronica contemporaries.” (ToxicPete.co.uk) Her songs “weld together dancefloor beats with ambient textures while seducing the listener with her bewitching vocals…” (RBFanzine)

Winner of 4 magazine awards in the recent “Toronto Exclusive Awards” including “Best Electronic Song” and “Best Electronic Album” for the international category, CC Sound Factory also bagged the "Best Music Video" category in the European Video-Art Festival, "DigiFestival" in Italy, emerging tops over 80 international entries. Enjoying airplay on the Magma Fm Syndication Dance Radio Show in Italy, CC has also been featured on the "She Grooves Radio Hour" Show in NY on 88.9 fm and Unsigned Music Mag's "The Best of...Indie Radio Show",  topping the charts at KWCR. This electronic maverick has also scored scores of commercials, amongst them Toyota (Moving Forward), Olympus, Formula One (F1 Powerboat), Jacques Dessange and Watsons. Her work has appeared in compilations like the “Sound Of Style Vol I”, “MMC10 Dance 2006" CD, "ADE '06 Dance Express" (Amsterdam) CD, as well as the New Music Series 2007.

Featured on the influential electronic music webzine 365 Mag as “making waves as a crossover artist” with her debut EP album “Shiok Waves”, CC is also the first artist to release on the innovative new MU-STIK, which has been covered in tech publications, Macworld Plus and Windows XP Made Easy. As UK Music Search states, she is “definitely one to watch very closely in the future”.

Press

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